Remember running to the mailbox?
Back when it wasn't all bills and credit card offers? You’d run out to find a thank you note from a friend or a birthday card with $5 from your grandmother. You'd carry it inside and sit down with it.
Today we open our phones.
We scroll, compare, get distracted by something, and call it "staying informed." Then we wonder why we can't think straight about our own business.
When everything's blasting at your face online, the fix isn't more. It's slowing down enough to feel through what you're building. I know that sounds like the opposite of everything you're wired for. Slow can sound lazy or like falling behind.
But slow, on purpose, is how you see the invisible choices available to you.
Who this is for
This is for the solo operator who loves what they're building and lies awake over it anyway. If you've ever wondered what's wrong with you, good news: nothing is. Research shows this is the double edge of the entrepreneurial spirit, and it's exactly what we talk about here.
What you get
Twice a month an envelope lands in your mailbox. Inside you'll find:
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Real coaching methodology, broken down so you can apply it
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Client insights I don't share anywhere else
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Answers to your questions
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Stories from my work on grief and identity, because the unexpected is always part of the journey
Some letters hand you something to try right away. Some ask you a question and let you sit with it. Some just make you feel less alone in whatever you're carrying.
And every so often, a sticker, an invite to a secret mail-club-only call, or something just for fun falls out too, because this is supposed to feel like a gift, not homework.
I print, fold, and mail every single piece. If your name is on the envelope, my hands put it there.
I spent 20 years in marketing, 11 of them sitting right next to founders, close enough to see what building something costs a person. I started writing letters again because I needed more whimsy and more room to think. Slow, on purpose, is a luxury most people don't allow themselves. This is time protected for you. You take your letter to your comfy spot with your favorite beverage, like it was mailed from a friend. Because it was.
Hope to see you in the mailbox.
Brandi L. Holder
FAQ
Not ready for the mailbox yet?
Sign up for the email only version. It's one piece a month, delivered to your inbox.
What's the difference between email and mail?
The email gets you some of the content. The mail club provides the pause. It's two physical pieces of mail, and the tiny luxury of protected time just for you.
When will I receive my mail?
Letters mail on the 1st and 15th of every month and usually arrive within about a week, a little longer internationally.
New sign-ups: labels print 3 days before each mailing. If you join inside that window, your first letter will be the next one.
How do I cancel or update my payment info or address?
Log onto Stripe to manage all your info directly.
Do you mail internationally?
I mail to all countries that accept the USPS Global Forever Stamp. Don't see your country listed on the checkout page? Contact me at brandi @brandi holder dot com
My letter didn't arrive, what do I do?
If it's been more than 20 days please contact me at brandi @brandi holder dot com
PS: My website is ugly, but my writing is made with love. Nothing here will ever be perfect because that is me living into my mission of fun and creativity. However, if something's wrong, doesn't meet your expectations, or you've got a question about anything not covered above, please reach out!