top of page

Hiring as a Solopreneur. How to Know It's Time.

You launched your business as a scrappy solopreneur ready to build something purposeful. But as things grow and get busier, is it time to bring on some help?

Hiring, even on a limited basis, is a big step. And it's not the right move for every business. Here are signs it may be time to call in reinforcements:

You're Missing Opportunities

Does your calendar stay booked up for weeks? Are you forced to turn down projects or engagements because you're maxed out? This lost potential income indicates it's worth hiring out some tasks.

Your Expertise is Being Underutilized

Are you bogged down doing activities like content creation, bookkeeping, or admin tasks that could be outsourced? Refocus your time on the high-value work only you can do best.

Your Systems Are Failing

Things slip through the cracks when your workload outgrows your organizational methods and processes. You can outsource systems management tasks to a skilled virtual assistant.

You Need Some Accountability

A reliable virtual assistant keeping you focused on priorities or a business coach guiding your strategy prevents distractions from derailing your progress.

You Want a Sounding Board

Business partners or mentors offer invaluable feedback on plans, ideas, and direction that the solopreneur lifestyle lacks. They provide perspective and support.

You Require Specialized Expertise

At certain points, you may need access to high-level skills in IT, finance, PR, etc., so hiring a freelancer or agency part-time is the smartest move. Leverage their expertise on demand.

Remember, hiring as a solopreneur doesn't have to mean full-time employees.

Bringing on VAs, specialized contractors, or collaborators as needed allows you to scale wisely. And it frees you up to focus on the high-value work only you can do best while sharing the burden of everything else.

Hiring as a solopreneur helps your business grow and benefits your mental health by preventing burnout from trying to do it all alone. It allows you to build a flexible business on your own terms rather than being tethered to your desk—and isn't that one of the reasons you chose this crazy thing called entrepreneurship??

If you are overwhelmed, it's time to find your way back to focusing on what provides the most income and impact. And there's nothing wrong with bringing in a little help to do it.


If you need help on the sustainability end of your business, here are three ways I can help:

  1. The Kickstart: A 90-minute deep dive session tailored to your current and future needs. We'll determine the right next moves to complement your strengths and your aspirations.

  2. Accountability Partner: Ongoing accountability coaching to focus on priorities, strategy, and big-picture goals (aka the dream lifestyle).

  3. Business Mastermind: Join our small group for connections, resources, and mentoring.

My blend of messaging expertise, business growth strategies, and mindset training equips coaches and consultants like you to build the business and life you dream of.

Let's discuss which option may be the right fit for you right now! Contact Me | Brandi Holder Consulting


bottom of page